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Friday, June 7, 2013

Ultimate Materialism and Insane Ego



Saudi Prince Alwaleed sues over Forbes' rich list

The billionaire has filed a libel suit claiming the magazine's annual ranking of the world's wealthiest people underestimated his fortune.

By Aimee Picchi 1 hour ago
Saudi Prince Alwaleed bin Talal (© Fahad Shadeed/Reuters)The rich aren't like you or me, and in the case of a Saudi prince, that also includes his ego about his sizable fortune.

Saudi Arabia's Prince Alwaleed bin Talal is suing Forbes magazine for libel, claiming the publication's annual rich list underestimated his fortune by $9.6 billion, the U.K.'sGuardian reports.

It's an unusual twist in the history of the Forbes rankings, given that the uber-wealthy are more likely to want to live under the radar. But the feud blew up in March whenPrince Alwaleed cried foul over the magazine's most recent rankings. Alwaleed is known for his bets on American companies, including Citigroup (C +1.51%) and AOL (AOL +1.28%). 

Back then, the prince accused Forbes of using a "flawed" valuation method that, he said, was biased against Middle Eastern investors. Forbes returned the volley with ascathing piece about Prince Alwaleed, claiming the value he placed on his holdings seemed like an "alternate reality."

Now the feud is heading to court. Prince Alwaleed has filed a defamation claim in London against Forbes' publisher, its editor and two of its journalists, The Guardian notes. 

In a response to the legal action, Forbes raised a question about the prince's decision to file suit in the U.K., given that the country "has nothing whatsoever to do with our recent story, which raised questions about his claims about his wealth." The publisher added that Forbes stands by it story. 

Legal experts said the prince may have a hard time proving his case. 

"While I accept that Forbes magazine is published in England and Wales both in hard copy and on the Internet, it is difficult to see why this is the most appropriate forum for the case other than its perceived pro-claimant reputation," Richard Green, a partner at the law firm of Hill Dickinson, told The Guardian. 

Prince Alwaleed will also need to prove that the Forbes list caused serious harm to his reputation and serious financial loss. 

For the rest of us, the prince's assertion that he's worth $30 billion -- as opposed to Forbes' estimate of $20 billion -- may elicit the sound of the world's smallest violin. 

Follow Aimee Picchi on Twitter at @aimeepicchi. 

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